We are a dynamic pharma and healthcare consultancy firm that helps you unleash the power of your brands with a comprehensive suite of consultancy services, cutting-edge training, and insight mining research. Brand Innerworld facilitates in transforming brands into super brands.
We provide actionable strategic support to create and build your pharma and healthcare brands. Based on the deep industry knowledge our team of experts help you differentiate your brands in the cluttered market. Team of our experts can help you develop a distinctive formulation, brand value proposition, impactful communication and effective promotional and media plan so that your brand can excel in the highly competitive market.
To help your marketing teams advance their brands, Brand Innerworld offers insight-mining research support. Brand Innerworld publishes insight-based industry reports that highlight the deep-seated insights from the perspectives of HCPs, patients, carers, pharmacists, and all other stakeholders. The sales and marketing teams can use this knowledge to improve patient outcomes and put the brand on an exponential growth trajectory.
Our cutting edge training programs and workshops provide new age tools and techniques that help the sales and marketing teams achieve their professional and personal goals. Our unique capabilities in healthcare science, marketing and branding make us help you in creating an ultimate win-win situation for patients HCPs and pharma and healthcare businesses.
Gauri Chaudhari (Founder)
Gauri Chaudhari, is an accomplished healthcare marketing, advertising and branding professional with an impressive 27-year track record of success in building pharma and healthcare brands.
With a diverse range of experience across various healthcare sectors, Gauri has established herself as a respected industry leader.
Throughout her extensive career, Gauri has demonstrated exceptional expertise in developing and nurturing pharma and healthcare brands. She has worked on a wide array of healthcare brands, ranging from patented prescription brands to over-the-counter medications, medical devices, surgical solutions, nutrition and wellness products, health supplements, med-tech innovations, and hospital brands.
She actively contributed to the Rx-to-OTC switches of the Indian pharma industry’s flagship brands. Gauri has worked on patient awareness television campaigns, including anti-AIDS campaigns by Johns Hopkins and USAID and the knee replacement campaign.
Beyond her professional achievements, Gauri is also a published author. Her book, “The Perfect Pill: 10 Steps to Build a Strong Healthcare Brand,” published by SAGE, has gained acclaim and achieved best-seller status on platforms like Amazon. This literary work showcases Gauri’s deep knowledge and insights into healthcare brand building, providing valuable guidance for industry professionals.
Shalini Shrivastava (Senior Consultant)
Shalini is a senior consultant at Brand Innerworld. She has been working in the healthcare sector for the past 18 years.
She has worked with companies like Cipla, Piramal Healthcare and Abbott Healthcare in various therapies, including steroid, respiratory, anti-infectives, ophthalmology, urology, and anti-HIV portfolios.